Alicia Keys is launching AK Worldwide, a new company to handle her non-music projects. First up for AK Worldwide is The Barber’s Daughters, a line of handcrafted jewelry engraved with messages of hope and wisdom.

Alicia said, “The words, when you read them, they really do resonate with you. They kind of inspire you to want to find that place in yourself.” Alicia showed off a silver oval ring engraved with this message: “May you find inspiration and meaning soaked in the wonders of the imagination cradled in compassion of the heart and hold a will to make difference.”

Alicia is also launching a new Web site, iamasuperwoman.com that will honor inspirational women. Alicia said, “It really calls out to all those brilliant, amazing, fantastic women every day that are doing their thing and need kind of a community to support each other.”